News Wires |PR Q+A| What is WebWire?
A reader wants to know more about a service called WebWire. Here’s Adan’s comment he wrote on a post that covered news about online news distribution services:
barbara, hi,
i’m very new to this, and this trying to choose which online pr to go with for our first (and hopefully continuing) campaign, and was wondering if you had any info/feedback on the service called webwire
thank you much,
adan
~~~~~~~~~~~~~~~~~~~~~~~~~
Well, Adan, the short answer is “not much,” but since I’m a compulsive researcher, I had to change my answer to “Let me find out.” Thanks to Adan’s comment, I discovered two three new sites: WebWire, statsaholic [a new fave that lets you compare three sites at once] and quantcast, a super-rich site stats resource.
In operation since May 1995 at www.webwire.com, the site claims, “We are the original Internet Press Release Resource predating any of our competitors.” Yet, finding search results on experience or results turned up only a few sites. Is WebWire the best-kept secret in online news distribution? Let’s see. . .
Web Wire’s distribution operates on two levels: news release or press release.
News Releases: Direct to Searching Consumers
WebPost® - $19 per news release submission on WebWire site
WebRelease® - Starting at $49 per submission, “accommodates unlimited search result displays based one search phrase, within a four month campaign, or 150 “click-throughs” (users actually clicking to view the entire news release), whichever comes first.”
Press Releases: Targeted Media Distribution
Targeted Media Distribution - Starting at $95
WebWire service distribution prices via PR Newswire
15% discount if delivered in 3 business days. Stats? ReleaseWatch™ reports with links to your release on up to 20 Web sites, sent via email.
Recommendation
With low distribution fees, WebWire’s news release distribution service is worth testing out, but the site’s number of visitors is well below PRWeb and PR Newswire. Want targeted media distribution? The 15% PR Newswire discount is a deal.
Take a look at this video I found on how PR Web compares to Web Wire releases on Bill McRea’s Internet marketing blog. Web Wire is a low-cost, quick fix. I agree with Bill about PRWeb’s status as an authority site. When you use PRWeb, you not only get more reads [click on the graph to compare daily uniques], but you get more search engine power - in terms of page rank lift.
Tell Your Take [or ask your question!] in the Comment Box
What’s your experience with online news distribution services?
Technorati Tags: online pr,WebWire,PRWeb,PRNewswire,press release,news release,Barbara Rozgonyi,Wired PR Works
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barbara, i’m glad you were able to find out some good info re webwire; i probably should’ve wrote back sooner after you posted, but wanted to decided which direction or service to go with first, and have now posted my first two releases through webwire
they’re listed (via a search for my name on webwire) at:
http://www.webwire.com/SearchResults.asp?SESSIONID=815894BD-0770-44CF-958C-6247CA630789
also, i created a media room of sorts
on my site at:
http://adanlerma.com/other-form
one thing a little different re the pr’s posted on my own site, is i also, as i try to with all my creative work on my site, post what i call artist commentary
in this case i try to say a little about the why or how of the post itself
i haven’t really commented in my commentaries about results yet, but have had quite a # of “reads” as per the stats on webwire, plus a dozen or so click-throughs, and some print-outs
have no idea have this rates with other first time pr beginnings, especially as relates to my own field, the arts, but at $19 a release, with tags, links, and some stats, i’m not ready to complain
thanks,
adan
www.adanlerma.com
Adan - you’re off to a great start! Thanks for sharing your direction and results. Let me know if you have any other questions. :)))
thank you barbara, i’ll take a great start over a putter-put konked-out in the digital mud any 24/7 day
one of your advice items, 7 things to do in a pr?, was if there was too much info for one release, then just do another; so that’s why there’ll be a sequence of pr’s for a few weeks, trying to lay out the components of art i participate in
so far, it seems like fun
thanks again,
adan
www.adanlerma.com
thought it might be a good time to give another update on my on-going “let’s do some on-line pr’s” experiment
bottom line up top: so far so good; pleased
still just using webwire’s entry level, or basic service, for $19
have only had one problem to speak of, which took a few days, and once i found out why & what, thought that was pretty darned good
kind of complicated, but webwire’s onsite stand alone page with one’s news release has, on the right hand side, all kinds of tools and buttons for emailing the release, signing up for a feed, or tagging it to various social networking sites (plus more of course
on my third release, i think it was, all that info to the right of the body of the release didn’t show up til after the bottom of the body of the page
webwire sent me the screen shots where they finally pinpointed it to a problem with a specific browser version run a specific operating system, and found a fix on their end
i was impressed
anyway, still getting a handle on what may or may not constitute a good # of reads, click-throughs, etc; not sure when, but eventually i’ll give a brief recap of how i feel that’s going
will say, in finishing for now, i have a “very” wide range of topics on my site i want to pr (to use the verb
, and am being surprised at which topics catch on more quickly than others, and which seem to have delayed effects; very experimental on my end so far
thanks!
adan
www.adanlerma.com
pr on webwire for national poetry month:
http://www.webwire.com/ViewPressRel.asp?aId=62754
media room on my site:
http://adanlerma.com/other-form
ps - my thanks to barbara here for her interest and encouragement