Blog Marketing

Second Anniversary: How to Warm Up Relationships-Reheated

Two years. Three platforms. 399 posts. Today I’m celebrating my second anniversary as a blogger.
For some reason, I thought my anniversary date was 06.06.06. But, it’s today: 06.02.06.
Actually, I wrote my first blog post - ever - in the fall of September 2004. I chose something silly to amuse my audience, make it easy […]

PR Success Route: What’s Your Plan?

No matter what you’re trying to do and where you’re trying to go, it’s always easier, faster and more direct if you have a plan. Today, I’m sharing our creative project planner outline with you.
CoryWest Media, LLC Creative Project Planner
Primary Purpose
Secondary Purpose
Target Audience(s)
Route to Communication
Theme
Tone
Goals
Features/Benefits
Key Messages
Keywords
Format
Timing
Follow up
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What’s missing?
Technorati Tags: communications […]

SOBCon08 Notes David Bullock: Business Development Action Plan

Speaker David Bullock: www.davidbullock.com on START Selling: Business Development Action Plan
About the SOBCon08 notes series . . .
On May 2-4, Liz Strauss hosted SOBCon08: Biz School for Bloggers in Chicago. During the sessions, I typed notes to share with you. To presenters and attendees: please feel free to clarify and comment. I will share notes […]

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