The call was set for 10. We had a list of questions for them. But, before we could interview them, they wanted to interview us.

Thanks to Mark and Robert for taking time [almost an hour] to talk to Jeff Willinger and me about their take on social media. During our interview, Mark and Robert share stories about international entrepreneur successes, how they use social media and what they’ll cover when they speak to Social Media Club Chicago.

If you’re in …

You could call this a high-click post. It gets more traffic than some blogs will ever get. It won a trip to BlogWorld. A national association just asked for republishing rights. More sites link into “Becoming a Subject Matter Expert on LinkedIn: The Top Ten Ways” than any other post on my blog. And, now it’s in a book.
In the video [I still can't believe I had the courage to make this with NO makeup - at all!], you’ll …

If there’s one thing every speaker and author could use it’s more publicity.

“I See Your Name Everywhere,” the title of PR/PR founder Pam Lontos’ new book, was also the topic of her presentation to NSA-IL today. Pam covered what you need to know to get more publicity, media attention and bookings!

My top takeaways:

- start at the top and work you way down – it’s often easier to get into national publications

- keep at it: one author sent a …

Welcome! You flew in from twitter, right? I first put this guide together in March 2008, a few weeks after getting serious about setting up a twitter profile. Back then, there weren’t that many people on twitter, but today twitter’s becoming a must-participate communications tool for businesses, non-profits, entrepreneurs and well, almost anybody. In August 2009, Ragan asked me to present “twitter 101″ at their Social Media Bootcamp. Here’s my presentation. If you have questions about twitter, feel free to …

03.10.08 Update

When Liz Strauss asked me to write a guest post, I did. Being so grateful for the opportunity, I decided that to offer her readers value-added off the blog. So, I’m hosting a Lucky PR Teleseminar on St. Patrick’s Day. Have a question you’ve always wanted to ask? Here’s your chance! Email your question to connect AT corywestmedia DOT com and I’ll add you to the cue.

Then, mark your calendar to join us on March 17 at 11:00 am EST/10:00 …

Set to be released in a few weeks, a new book about online marketing heroes follows a simple, yet highly-successful format: gather a group of experts, talk to them and publish a book. To get an inside look, download Steve Rubel’s Online Marketing Heroes chapter.

Allowing Steve to promote the book on his blog, Micro Persuasion, with a giveaway chapter download is great publicity – that’s how I found out about it.

What I’m confused about is why people who aren’t in …

It’s easy to tell when there’s a push to propel a book to a number one spot on Amazon and Barnes and Noble. Your email in box floods with free offers from any marketer who’s participating.

To spike high rise sales, the formula calls for participation from dozens of marketers who agree to promote the book to their email list or blog audience on a certain day.

In order to be featured as one of the promotion partners each …

Listen to an interview with a gamer . . .

I asked for it . . .Yesterday I did a live question and answer session for public relations students. On the call I asked for questions that I could answer on my blog. Here’s one of them that came in today:

Psychologist’s Book Slammed on Amazon After Fox News Debacle: Might this bad publicity ultimately be GOOD for her book sales?

Here’s where the question came from . . .

On Fox TV this …

Here’s the latest Marketing Transformations Newtork News article . . .

Subscribe to My Ezine Articles

Instant Replay PR: Get Multiple Uses Out of One Release

by Barbara Rozgonyi, founder of CoryWest Media

To request permission to reproduce or republish this article, contact connect AT corywestmedia DOT com.

Why write one release when you can take the same story and re-release it over and …