community public relations

20 Ways to Connect Communities via Social Networks

Posted by Barbara Rozgonyi on May 11, 2009 | Comments (3) | Trackbacks (0)

Let’s take inventory, okay? Get out a sheet of paper. Make three columns. Label one “group,” a second “connected” and the third “disconnected.” Connected means plugged in online via twitter, Facebook and Linked, etc. Disconnected means analog or email only.
Now, list all of your groups in three categories: business, social and peripheral.

In each column, check […]

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Categories: twitter, community public relations, Facebook, LinkedIn

Communing with Community or Talking Social Media Marketing?

Posted by Barbara Rozgonyi on April 28, 2009 | Comments (0) | Trackbacks (0)

How do you commune with your community?
Recently, a client asked how we develop our social media marketing strategies. Our approach is based upon our Marketing Transformations Process, a 10-step program that results in an accelerated marketing plan. Today, I’m sharing an outline with you to get your input. While this is more of a checkpoint […]

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Categories: Social Media Optimization, community public relations

Study: Fortune 500 Blog Stats-missing 84%?

Posted by Barbara Rozgonyi on April 23, 2009 | Comments (2) | Trackbacks (0)

It’s almost unbelievable – only 81 out of the Fortune 500 companies have public-facing corporate blogs.
Is it me or does 16% sound impossibly low?
This stat is a key finding of a new research study, “The Fortune 500 and Blogging: Slow and Steady” conducted by Dr. Nora Ganim Barnes, Ph.D., Senior Fellow and Research […]

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