online press release

PR Questions | How can a press release be an all-in-one marketing tool?

A reader writes . . .
I read with interest your response to the gal looking for help with her arts site. You say in your response:
As you may know, press releases have evolved from a simple announcement to a select group of journalists to powerful tools that […]

Reader Q & A | How to publicize peace-full nonprofit event in Chicago?

A reader writes . . .
I’ve been volunteering with The Peace School for the last couple of years to help promote their annual Peace Day celebration. This year’s free event, open to the public, will take place on Friday, September 19th, at noon, Daley Plaza. The event has been organized every year by The […]

A Dozen Ways to Partner on Press Releases & Get Bunches of Publicity

Take a look at this picture I snapped in the Morton Arboretum’s Daffodil Glade last Friday.
You can see there is beauty in one flower, but there is pure power in bunches.
That’s also true with news releases: write one about you and you get all the attention, or you can gather up a few partners, share […]

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