Public Relations

Recap: A Day’s Worth of Blogher08 Tweets

Here are your missing twitter updates from yesterday - didn’t want to break away, but do want to tell you what I did . . .
5:30 am Dispatcher says he can have a car at my house by 6:45, about 30 minutes later than I like. More time to get ready.
Car driver […]

Branding & Blogging-Bigger Impact in Smaller Business Cards?

Since they arrived from England last week, I’ve been passing them out almost everywhere - even in the streets.
I have to admit to feeling a bit sheepish and silly about giving them away at an outdoor festival, but people really liked them. In fact, whole groups of people wanted one - and I got a […]

Tasting PR | Branding Consistency: A Tale of 2 Dairy Queens

“I don’t mean to offend them. It’s just so obvious how much cooler and better the other Dairy Queen is.” 13 year old field marketing researcher
How can two stores in the same franchise be so different? An innocuous trip for ice cream turned into a lesson in branding consistency. 
Driving home from a late […]

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