YouTube

Reader Q&A: PR Results: How much time & money does it take?

A reader writes . . .
“How much money, lead time, etc is needed to get what kind of “result” - an elusive keyword for PR?
Answer:
Define Result: What does success mean to you?
Where do you want your story to land? Who do you want to write it? Who do you want to see […]

Watching PR: YouTube Gives You Audience Insights

What if you think your audience is mostly women, but it’s really mostly men? For some businesses, that may not matter so much. But, if you’re a rock band, having this information could make a huge difference in promotions, lyrics, partnerships and even the way you talk to your audience. That’s what happened to a […]

Youth Media’s New Storytellers | Making Media Connections Notes

Notes from Community Media Workshop’s 2008 Making Media Connections conference panel: Youth Media’s New Storytellers.
Read about how youth and video cameras are changing the world.
This post is one in a series of four; browse the Making Media Connections 2008 category.
Were you at the conference? Let us know about your links or leave a […]